Consumers' Research launches 'Woka-Cola' campaign targeting the company for hypocrisy | Fox Business
Waking up to Woke Advertising - RDZ PR Limited
Faking 'wokeness': how advertising targets millennial liberals for profit | Alissa Quart | The Guardian
What does 'woke' mean? It's a waste of time to debate the word
How the push for anti-'woke' advertising could create controversy for brand startups - Digiday
Woke Washing: the problem with 'branding' social movements | CBC Radio
What Are Woke Ads? Unveiling the New Marketing Trend
Elwood Watson: Not 'woke' enough to understand its meaning – Daily Freeman
Woke Marketing
What does woke mean?
Woke-Washing: What Is It and How Does It Affect the Fashion Industry? | Teen Vogue
12 Brands That Tried to Make 'Woke' Ads - And Failed (Photos) - TheWrap
The year woke broke: a brief history of a contested word - New Statesman
How Woke advertising fmcg products become lazy sales gimmick to retailers? – DigitalGumma
Why “Woke” Advertising Matters | George Mason University
Woke capitalism - Wikipedia
A Four-Step Guide to Authentic & Effective "Woke" Advertising
What does being woke mean and is it an insult? 'Wokeism' explained | Metro News
Letters: Letters: Wake up to the meaning of 'woke'
Florida may be where woke goes to die but what does woke even mean? : NPR
8 times 'woke' advertising campaigns misfired, from Pepsi to Listerine | The Independent | The Independent
Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Should Your Business Run Woke Advertising Campaigns?
Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon
How Woke advertising fmcg products become lazy sales gimmick to retailers? – DigitalGumma
